The 'Pandora for Beer' Provides More Options to Discover & Learn
"BeerMapper™ app just released version 2.6 on Apple’s App Store, the most significant update since the creation of the iPhone version. The most powerful beer discovery engine on the market just got a little more powerful. New features are aimed at giving users more info on the beers that pique their interest and easier ways to discover their next favorite beer."
"With the release of a mobile version of BeerMapper, users are able to get beer recommendations while on the go; whether at a bar, restaurant or at a retail store. It also allows for quick and easily recording of personal ratings; which allows BeerMapper to better learn their palate."
"The app uses algorithms its developers created to learn in real-time a user’s palate based on how the user rates beers. The algorithms draw on millions of user-generated reviews from RateBeer.com to identify how a beer really tastes to consumers."
"...creates a “beer space” that identifies a user’s beer preferences. By comparing beers against one another and weighing the value of variables such as style, flavor, texture and emotion, among others, the app continues to learn about a user’s taste and modify its results.
"Once the representation exists it can be plotted onto the beer space -- a six-dimensional construct which simultaneously takes into account six traits of beer -- in relation to other representations using a technique called non-metric multidimensional scaling (MDS)."
"...it seems destined to become one of the most comprehensive, up-to-date analyses of beer, ever. And for those of us who’ve spent too many hours digging through message boards full of snobby beer nerds just to find a rare brew we’d enjoy..."
"And it's a tool that should prove as useful for full-blown beer snobs and amateurs alike. If you know you like one thing, find it on the map and see what else you might enjoy, too. If, conversely, you're scared of Stouts, you might try something on the cusp - a brown ale or darker Belgian, say - to ease your way toward the heavier stuff."
"Interested in beer, but are somewhat confused by all of the styles and technical jargon that encrusts the current craft movement? Computer science graduate student Kevin Jamieson has created an experimental app that will help you navigate your next encounter at the snooty beer bar."